Jyoti analyzes and makes media for social good, particularly on colorism.

Her independent book, Different Differenter: An Activity Book about Skin Color has been included as a specialized K-2, anti-racist resource on or in Drew Barrymore’s IGTV, McGraw-Hill's Wonders, a cultural competency curriculum for educators, and The New York Times Wirecutter. Different DIfferenter is currently being used nationally at charter, public, private, Montessori and Waldorf system schools, as well as at museums, including the Eric Carle Museum in the U.S. at the National Museum in London.

She is the founder of The Colo(u)rism Project; a former TEDxWomen (2012) and Jaipur Literary Festival (2017) speaker. Jyoti's anti-colorist thought leadership has been also been featured in Bitch Media, Brooklyn Free Radio, Romper, and The Washington Post.

Jyoti holds an MA in Media Studies from The New School University and an MA in Liberal Studies from The Graduate Center, City University of New York, both in Manhattan. She has a BFA in Applied Art (Visual Communication) from the Delhi College of Art, in India, where she worked for a few years before moving to the U.S. She currently lives in the Washington Heights neighborhood of New York, with her 9-year-old son whose most recent feedback is that she is "overdoing the [discipline] lessons."